The Personal MBA

The Personal MBA by Josh Kaufman condenses a broad set of business concepts into a single practical introduction. The book covers value creation, marketing, finance, operations, systems thinking and decision-making, focusing on mental models that help readers understand how organisations create and deliver value.

Rather than presenting business theory as a collection of specialised subjects, Kaufman connects the ideas so readers can see how different parts of a business interact. Examples and frameworks give readers a vocabulary for thinking about entrepreneurial projects, management decisions and everyday commercial problems.

This English-language edition is published by Portfolio / Penguin. It may suit entrepreneurs, managers and professionals who want a practical introduction to business concepts without enrolling in a formal MBA programme.

Product Details

Written by: Josh Kaufman
Format: Paperback / Hardcover
Language: English
Reading age: Adult readers
Publisher: Portfolio / Penguin

Delivery Time: 3-5 business days