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The Value Effect: A Murder Mystery about the Compulsive Pursuit of ‘The Next Big Thing’
The Value Effect: A Murder Mystery about the Compulsive Pursuit of ‘The Next Big Thing’
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Product Description
The Value Effect: A Murder Mystery about the Compulsive Pursuit of ‘The Next Big Thing’ uses a creative murder mystery format to explore critical issues in business and organizational change.
Author John Guaspari presents a fictional investigation into why many corporate initiatives fail, using the narrative to illustrate how focusing on customer value can energize people and sustain meaningful change.
An insightful and entertaining read that blends storytelling with practical business philosophy.
Product Details
Author: John Guaspari
Format: Hardcover
Language: English
Reading age: 14 years and above
Publisher: Berrett-Koehler Publishers
ISBN: 9781576750926
Dimensions: 22.2 cm x 15.0 cm x 2.0 cm
Weight: 384 g
Delivery Time: 3-5 business days
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