{"product_id":"deep-work-rules-for-focused-success-in-a-distracted-world","title":"Deep Work: Rules for Focused Success in a Distracted World","description":"\u003cp\u003e\u003cem\u003eDeep Work: Rules for Focused Success in a Distracted World\u003c\/em\u003e by Cal Newport is a rigorous, persuasive, and highly practical argument for what Newport identifies as the most valuable professional skill of our era: the capacity to focus without distraction on cognitively demanding tasks. Newport, a computer science professor and bestselling author of \u003cem\u003eDigital Minimalism\u003c\/em\u003e and \u003cem\u003eSo Good They Can't Ignore You\u003c\/em\u003e, demonstrates that deep work is becoming increasingly rare at precisely the moment it is becoming increasingly valuable.\u003c\/p\u003e\n\u003cp\u003eThe book is built on a simple but powerful observation: in our age of constant connectivity, constant interruption, and the relentless pull of social media and email, most people have lost the ability to concentrate for extended periods. This loss is catastrophic for anyone whose value lies in the quality of their thinking — which, in the knowledge economy, is nearly everyone. Those who can cultivate the ability to do deep work, Newport argues, will thrive; those who cannot will be left behind.\u003c\/p\u003e\n\u003cp\u003eNewport structures the book in two parts. The first makes the case for deep work, drawing on neuroscience, economics, and the lives of great thinkers to demonstrate its benefits. The second delivers a concrete rulebook for cultivating it in practice: how to schedule your days, eliminate shallow work, embrace boredom productively, and quit social media without regret.\u003c\/p\u003e\n\u003cp\u003eWith powerful examples from the careers of Carl Jung, J.K. Rowling, and Bill Gates alongside rigorous academic research, \u003cem\u003eDeep Work\u003c\/em\u003e will permanently change how you think about attention, productivity, and what it means to do your best work. An essential read for anyone serious about achieving meaningful results.\u003c\/p\u003e\n\u003ch3\u003e\u003cstrong\u003eProduct Details\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eISBN:\u003c\/strong\u003e 9780349413686\u003cbr\u003e\n\u003cstrong\u003eFormat:\u003c\/strong\u003e Paperback\u003cbr\u003e\n\u003cstrong\u003eLanguage:\u003c\/strong\u003e English\u003cbr\u003e\n\u003cstrong\u003eAuthor:\u003c\/strong\u003e Cal Newport\u003cbr\u003e\n\u003cstrong\u003ePublisher:\u003c\/strong\u003e Piatkus (Little, Brown)\u003cbr\u003e\n\u003cstrong\u003eRecommended Age:\u003c\/strong\u003e 18+\u003cbr\u003e\n\u003cstrong\u003eWeight:\u003c\/strong\u003e Approx. 300 g\u003cbr\u003e\n\u003cstrong\u003eDelivery Time:\u003c\/strong\u003e 5-7 Business Days\u003c\/p\u003e","brand":"Innovative Books","offers":[{"title":"Default Title","offer_id":46663476281483,"sku":null,"price":279.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0716\/9622\/0299\/files\/deep-work-rules-for-focused-success-in-a-distracted-world.jpg?v=1776450894","url":"https:\/\/innovativebooks.in\/products\/deep-work-rules-for-focused-success-in-a-distracted-world","provider":"Innovative Books","version":"1.0","type":"link"}